The interesting question here, though, is not how fast is too fast, but what works? What works to change mindsets, to spread important ideas and to create an audience for work that matters? What's worth your effort and investment as a marketer or creator?

Carnegie Mellon University Professor, Jesse Schell, dives into a world of game development which will emerge from the popular "Facebook Games" era.

An obsession with innovation leads executives down the wrong path. Just trying to be good would be a smarter focus

In Berkun’s latest feat, a book titled Confessions of a Public Speaker, he untangles this fear for anyone who expects audiences to listen.

There are stakeholders within the company that buy into the customer experience idea, understand the problems on the site, and want to improve. But they're stymied by other parts of the organization who are affected by inertia, bureaucratic process, short-term thinking, turf wars, inefficiency and distraction due to information overload, and a host of other issues. There are often too many concerns inside the organization to properly focus on who's outside the organization: the customers. And so the customer experience doesn't improve, despite how obvious the need (and potential gain) may be to objective observers like you and me. Actually getting a change made is really hard.

If you are considering making changes to your website design, take a moment to consider the potential revenue impact of your redesign.

If you ask someone if they enjoy filling out forms, you are more than likely going to find that forms are not viewed as an enjoyable experience. Users are likely to complete a form if they feel it helps them accomplish a task and / or there is a personal benefit / incentive for them to complete it.

Recent research published in the journal Brain and Cognition finds that people can boost the number and quality of their original ideas when they increase the interaction between the brain's right and left hemispheres.

Companies should seek to maximize customer satisfaction while ensuring that shareholders earn an acceptable risk-adjusted return on their equity