{"id":115,"date":"2008-05-23T08:36:51","date_gmt":"2008-05-23T13:36:51","guid":{"rendered":"http:\/\/www.smallfarmdesign.com\/blog\/?p=115"},"modified":"2019-10-14T18:27:52","modified_gmt":"2019-10-14T23:27:52","slug":"experiencing-the-long-wow","status":"publish","type":"post","link":"http:\/\/www.smallfarmdesign.com\/blog\/2008\/05\/23\/experiencing-the-long-wow\/","title":{"rendered":"Experiencing the Long Wow"},"content":{"rendered":"<p>The experience a customer has with your product or service is more important than the product or service itself. Understanding and executing on this is a huge competitive advantage. <\/p>\n<p>Brandon Schauer from<a href=\"http:\/\/www.adaptivepath.com\">Adaptive Path<\/a> gives a great presentation at the <a href=\"http:\/\/iasummit.org\/2008\">IA Summit<\/a> on the Long Wow experience. <\/p>\n<div style=\"width:425px;text-align:left\" id=\"__ss_358486\"><object style=\"margin:0px\" width=\"425\" height=\"355\"><param name=\"movie\" value=\"http:\/\/static.slideshare.net\/swf\/ssplayer2.swf?doc=iasummit2008thelongwow-1208442048410535-9\"\/><param name=\"allowFullScreen\" value=\"true\"\/><param name=\"allowScriptAccess\" value=\"always\"\/><embed src=\"http:\/\/static.slideshare.net\/swf\/ssplayer2.swf?doc=iasummit2008thelongwow-1208442048410535-9\" type=\"application\/x-shockwave-flash\" allowscriptaccess=\"always\" allowfullscreen=\"true\" width=\"425\" height=\"355\"><\/embed><\/object><\/p>\n<div style=\"font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;\"><a href=\"http:\/\/www.slideshare.net\/?src=embed\"><img decoding=\"async\" src=\"http:\/\/static.slideshare.net\/swf\/logo_embd.png\" style=\"border:0px none;margin-bottom:-5px\" alt=\"SlideShare\"\/><\/a> | <a href=\"http:\/\/www.slideshare.net\/brandonschauer\/the-long-wow-358486?src=embed\" title=\"View The Long Wow on SlideShare\">View<\/a> | <a href=\"http:\/\/www.slideshare.net\/upload?src=embed\">Upload your own<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The experience a customer has with your product or service is more important than the product or service itself. Understanding and executing on this is a huge competitive advantage. Brandon Schauer fromAdaptive Path gives a great presentation at the IA Summit on the Long Wow experience. | View | Upload your own<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,5,6],"tags":[49],"class_list":["post-115","post","type-post","status-publish","format-standard","hentry","category-small-business","category-user-experience","category-website-design","tag-understanding-and-executing-user-experience-in-website-design-competitive-advantage"],"_links":{"self":[{"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/posts\/115","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/comments?post=115"}],"version-history":[{"count":1,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/posts\/115\/revisions"}],"predecessor-version":[{"id":1522,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/posts\/115\/revisions\/1522"}],"wp:attachment":[{"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/media?parent=115"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/categories?post=115"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/tags?post=115"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}