{"id":879,"date":"2009-11-18T11:02:52","date_gmt":"2009-11-18T16:02:52","guid":{"rendered":"http:\/\/www.smallfarmdesign.com\/blog\/?p=879"},"modified":"2019-10-14T18:26:28","modified_gmt":"2019-10-14T23:26:28","slug":"how-confidence-affects-website-visitors","status":"publish","type":"post","link":"http:\/\/www.smallfarmdesign.com\/blog\/2009\/11\/18\/how-confidence-affects-website-visitors\/","title":{"rendered":"How Confidence Affects Website Visitors"},"content":{"rendered":"<p>For <strong>World Usability Day 2009<\/strong>, <a href=\"http:\/\/www.neoupa.org\/\">NEOUPA <\/a>(Northeast Ohio Usability Professionals&#8217; Association), I gave this &#8217;10 Minute Talk&#8217; on how the confidence a visitor has affects their outcome with a website. <\/p>\n<p>My theory is that confidence and content relevancy make a site more successful. In this presentation I make the case that visitors can very quickly lose confidence in a site causing them to become frustrated and leave. <\/p>\n<div style=\"width:425px;text-align:left;margin-left:25px;\" id=\"__ss_2492881\"><a href=\"http:\/\/www.slideshare.net\/ckistler\/losing-confidence-does-confidence-and-relevancy-affect-a-site\" title=\"Losing Confidence: Does confidence and relevancy affect a site\">Losing Confidence: Does confidence and relevancy affect a site<\/a><object style=\"margin:0px\" width=\"425\" height=\"355\"><param name=\"movie\" value=\"http:\/\/static.slidesharecdn.com\/swf\/ssplayer2.swf?doc=usabilityuxconfidencerelevency02-091113084153-phpapp02&#038;stripped_title=losing-confidence-does-confidence-and-relevancy-affect-a-site\" \/><param name=\"allowFullScreen\" value=\"true\"\/><param name=\"allowScriptAccess\" value=\"always\"\/><embed src=\"http:\/\/static.slidesharecdn.com\/swf\/ssplayer2.swf?doc=usabilityuxconfidencerelevency02-091113084153-phpapp02&#038;stripped_title=losing-confidence-does-confidence-and-relevancy-affect-a-site\" type=\"application\/x-shockwave-flash\" allowscriptaccess=\"always\" allowfullscreen=\"true\" width=\"425\" height=\"355\"><\/embed><\/object><\/p>\n<div style=\"font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;\">View more <a style=\"text-decoration:underline;\" href=\"http:\/\/www.slideshare.net\/\">presentations<\/a> from <a style=\"text-decoration:underline;\" href=\"http:\/\/www.slideshare.net\/ckistler\">Craig Kistler<\/a>.<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>For World Usability Day 2009, NEOUPA (Northeast Ohio Usability Professionals&#8217; Association), I gave this &#8217;10 Minute Talk&#8217; on how the confidence a visitor has affects their outcome with a website. My theory is that confidence and content relevancy make a site more successful. In this presentation I make the case that visitors can very quickly [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14,5,6],"tags":[],"class_list":["post-879","post","type-post","status-publish","format-standard","hentry","category-usability","category-user-experience","category-website-design"],"_links":{"self":[{"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/posts\/879","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/comments?post=879"}],"version-history":[{"count":8,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/posts\/879\/revisions"}],"predecessor-version":[{"id":948,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/posts\/879\/revisions\/948"}],"wp:attachment":[{"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/media?parent=879"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/categories?post=879"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.smallfarmdesign.com\/blog\/wp-json\/wp\/v2\/tags?post=879"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}