Taking design seriously can help your small business stand out and be memorable when the competition for your customers attention is ever increasing.
“Business people need to develop a better understanding of design, form partnerships between themselves and creativity, and apply strategy to design thinking, in order to compete effectively today.” -Fast Company
9 Benefits of Quality [...]
There hasn’t been any shortage of news around the 2012 Olympic logo and how it fails to deliver on the core message. However, I think Seth Godin comments miss the mark with what the purpose of a logo is.
He quotes:
“If you’re given the task of finding a logo for an organization, your first [...]
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- State Representative Tom Patton
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