Small Farm Design

Building trust online isn’t achieved by any one single action. Trust is achieved by doing many little things correctly throughout your website. When combined, these will give your visitors a sense of trust, honesty, and stability. The good news is it is easy to create and build trust in your online visitors.
Few business owners focus [...]

Simple website design focuses on a visitor experiences your company’s website. By creating a goal oriented website you will get your visitors to the information they want quickly and easily.
Listed below is a short list of simple fixes to increase the clarity and ease of use for your company’s website.

Gather only task critical information. [...]

Visitors tend to only scan your website’s rather than spending a large amount of time thoroughly understanding the site. As such it is of utmost importance to make your message and options clear. Failing to do so will leave your visitors lost, confused and frustrated. Any of these options will end the same way - [...]

Seth Godin speaks about how he used design to generate interest in his book and inspire people to make a purchase.

Taking design seriously can help your small business stand out and be memorable when the competition for your customers attention is ever increasing.
“Business people need to develop a better understanding of design, form partnerships between themselves and creativity, and apply strategy to design thinking, in order to compete effectively today.” -Fast Company

9 Benefits of Quality [...]

I came across this interesting class project for the Advanced Interface Design Class at the Art Institute of Atlanta.
The ten question survey collects your answers and then shows the cumulative results for over 30,000 other users who have also went through and answered these questions. The stated goal of studying design elements is to [...]